If you are looking for some inspiration to elevate your business’ image this year, our team has gathered together our creative energy, along with a few outlandish predictions to what might be on trend and eye catching right now.
Over the past decade we have seen a heavy use of script,
Create a business page on the platforms you like, link all your social accounts up to Hootsuite or similar, start scheduling posts, setup automatic message replies and bam! People start engaging and sharing your content.
Well that was great… a few years ago when every post would reach most of your
In a world filled with disruption, are you standing out from all the other options out there and receiving your share of the pie, or is your business missing out? If you are worried about the increase of competition within your industry now, then look out, because within the next
Trust is the foundation of every relationship. It’s hard to build, hard to hold and even when you have it, trust does not always last. This is especially true for customers’ relationships with your business.
Just like an initiation ceremony, customers aren’t going to commit long-term to be a part of
The marketing world is in a time of intense change. Gen Z, the demographic that has spent their entire lives on the internet, are now in their early 20s and how do they communicate? In #hashtags and on SnapChat. We keep seeing the words ‘blockchain’ and ‘cryptocurrency’ in our newsfeeds,
With the number of signs we are faced with each day, it is easy to take for granted their effectiveness, until we are actually looking for one. Can you recall a time when you were that person holding up traffic simply trying to find a business? I think we have
When it comes to getting people’s attention, video is where it’s at! The statistics speak for themselves; by 2017 up to 70% of all consumer internet traffic will be video and 50% of this will be shared and engaged with. Can you believe it? Yes, believe it! It’s already happening
#BuzzTMF
Every day, our team of marketers and creatives make it our business to create defining moments for our clients and have now decided to expand our offering. It has been our desire to use our combined talents to assist as many businesses as possible and now we are proud to
For most businesses, if you don’t have an online presence today, you simply don’t exist. Well, that is in the eye of your potential customers. Statistics show that more and more people are making purchasing decisions online. They are researching websites, Facebook, Instagram, YouTube and comparing your offer, against your
As Brand Manager for The Marketing Factory, Tracey is passionate about delivering solutions for business and developing long-term relationships with her clients.
It’s true, every business needs goals to strive towards. The more goals set, the more results achieved. The more a team is actively involved in creating and developing business
Setting up a new business is an exciting adventure, but can also be daunting with initial cost outlays and ensuring you get things right from the start. The best advice we can offer is that new business owners take the time to create a brand that will represent the professional
At The Marketing Factory we work to position our clients as leaders within their field through creative campaigns. Let’s take a look at Jean-Pierre Patisserie for example;
Case Study: Intelligent Business Solutions
The brief:
Jean-Pierre Patisserie contacted The Marketing Factory in search of new ideas to refresh the look and feel of their
Continuing our celebration of showcasing our team’s achievements, in this edition we highlight how we think outside the box and present ideas to clients they have never considered.
Case Study: Intelligent Business Solutions
The brief:
Intelligent Business Solutions approached The Marketing Factory when the business founder made the brave decision to leave her
At The Marketing Factory we work to position our clients as leaders within their field through creative campaigns. It doesn’t require a large budget to get great results! Let’s take a look at KLP Family Law for example;
Case Study: Positioning your brand / Marketing with a difference
The brief:
I have worked
FONTS! TYPOGRAPHY! That’s what! Lets be frank, there are some whackadoo fonts out there. Ones that look like kittens, candy and drunk handwriting, with so much choice out there it’s important to keep your end user in mind. When designing here are some general rules you should always follow.
Rule 1:
Continuing on our celebration of showcasing our team's achievements, in this edition we highlight how we think outside the box and present new ideas to clients they never considered.
The brief:
Re-design our current communication brochure
The Cowboys Leagues Club is the social home to the NRL Toyota Cowboys and NBL Townsville Crocodiles.
I’ve always been an easy going kind of gal. Ask me to pick a restaurant, a movie or a weekend destination and I’ll tell you “wherever you want” or “I don’t mind”. Naturally, having this vague attitude towards everything has left me with some undesirable consequences. Like the time I
We’re all about delivering results here at The Marketing Factory and think it’s time we shared some of our team’s achievements. Over the next few editions of Success Business Magazine, we are going to be showcasing through a series of case studies, some of our proudest moments.
Clients employ The Marketing
The Cowboys Leagues Club were recently awarded a National Savour Award for the Best Restaurant in a Pub, Club or Tavern in Australia – quite an achievement for the local area.
They enlisted The Marketing Factory’s help to showcase this and increase awareness. We created a range of collateral including promotional