It’s the age-old debate isn’t it? Do you give the person with qualifications the gig over the person with the runs on the board and a wealth of experience? I know what you’re thinking, go with experience right? But experience doesn’t always equal performance. It is actually possible to do the
In 2016, we wrote about the power of video marketing and how it was on the rise. Now in 2019, video continues to grow and dominates the shopping experience. And here are some interesting statistics; almost 50% of web users look for a video before visiting a store, says Google.
With the marketing landscape constantly changing, it’s difficult to predict what might happen next. That said, what marketers look for is trends and patterns of behaviour and pay particular attention to areas seeing growth. As advances in technology continue to rule our data driven world, here are a few hot
Create a business page on the platforms you like, link all your social accounts up to Hootsuite or similar, start scheduling posts, setup automatic message replies and bam! People start engaging and sharing your content. Well that was great… a few years ago when every post would reach most of your
In a world filled with disruption, are you standing out from all the other options out there and receiving your share of the pie, or is your business missing out? If you are worried about the increase of competition within your industry now, then look out, because within the next
We are all hearing how the digital world has changed so many industries and how businesses are forced to go about business in new and innovative ways simply to survive. Well, the digital world has surely hit our industry, the marketing industry and like never before in our teams’ career